ShakeShack opened in the UK last week with a loud bang. A huge opening night party at the Covent Garden venue was the climax in a combined advertising and PR campaign. Crucial to the success of the restaurant launch was a sustained Clean Advertising campaign. Completed in the surrounding streets of Covent Garden, over three phases, we placed over 250 Clean adverts to bring attention to the brand and launch.
Shake Shack launched their new fast food restaurant ‘Shake Burger’ in July 2013. What better way to direct hungry customers to their new establishment than with clean advertising? This method stops people in their tracks and leaves a striking impression.
How can help your brand achieve more?