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We created a unique 3D Street Art piece for The Red Cross to run in tandem with their TV advertising campaign which aimed to raise awareness of where to turn in a crisis. The 3D Street Art element invited the general public to get involved as it was a giant newspaper that allowed one person to be 'in' the newspaper and the other to be holding it! This generated £250,000 worth of PR and had hundreds of people getting involved and taking photos!

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