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November 03 2001

Both Sewers and Toilet Manufacturers used 3d street art to deliver their brand message this month

We had a mad rush to complete several 3d chalk art advertising pictures last month. One of the pictures was for United Utilities to highlight what not to flush down the toilet. We created a huge 3d Victorian Sewer and displayed the 3d artwork in Piccadilly Station, Manchester. The response from both the public and the press was huge! The picture was featured in local papers and reported on BBC news! The client was overjoyed with the response, with thousands of people being educated on what not to flush. In addition the viral effect achieved on Facebook and twitter was excellent, loads of people talking about the picture and the campaign. In pure PR value alone the campaign achieved a 300% Return On Investment!